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Book Clubs

Host and manage book clubs for your bookstore community.

Overview

Book clubs in BookWish let you:

  • Create reading communities around your store
  • Facilitate discussions
  • Drive book sales
  • Build customer relationships

Creating a Book Club

Setup Process

  1. Go to Shop > Programs > Book Clubs
  2. Tap Create Club
  3. Fill in details:
    • Club name
    • Description
    • Cover image
    • Start/end dates (optional)

Club Settings

SettingDescription
Public/PrivateWho can see and join
Max MembersLimit club size (optional)
Store-HostedDisplays your store as host

Adding Books

Add books to the club's reading list:

  1. Open club settings
  2. Tap Add Book
  3. Search and select book
  4. Set reading order
  5. Set discussion start date (optional)

Managing Members

Member Roles

RolePermissions
HostFull control, manage members
ModeratorManage discussions, assist host
MemberParticipate in discussions

Accepting Members

For private clubs:

  • Review join requests
  • Accept or decline
  • Send welcome message

Member Limits

Set maximum members to:

  • Keep discussions manageable
  • Create exclusivity
  • Match in-person capacity

Discussions

How Discussions Work

Club discussions happen through "Lines":

  • Members post thoughts about current book
  • Others reply and engage
  • Discussions are club-only

Facilitating Discussion

As host, encourage engagement:

  • Post discussion questions
  • Respond to member posts
  • Highlight interesting perspectives
  • Share relevant content

Discussion Guidelines

Set expectations:

  • Spoiler policies
  • Respectful discourse
  • Staying on topic
  • Reporting issues

In-Store Meetings

Hybrid Approach

Many clubs combine:

  • Online discussions (BookWish app)
  • In-person meetings (your store)

Scheduling Meetings

Announce meetups:

  1. Post in club discussion
  2. Include date, time, location
  3. Note if reservation needed

Meeting Space

Prepare your store:

  • Arrange seating
  • Have books available
  • Refreshments (optional)
  • Discussion materials

Promoting Your Club

In BookWish

Your clubs appear:

  • On your store profile
  • In club discovery
  • To your store followers

External Promotion

Share your club:

  • Store newsletter
  • Social media
  • In-store signage
  • Local event listings

Driving Sales

Club Books

Encourage members to buy from you:

  • Stock club selections
  • Offer member discounts
  • Bundle deals

Pre-Orders

For upcoming selections:

  • Allow pre-orders
  • Reserve copies for members
  • Notify when available

Analytics

Club Metrics

Track club performance:

  • Member count
  • Engagement rate
  • Books discussed
  • Sales attributed

Member Engagement

Monitor participation:

  • Active vs. inactive members
  • Discussion frequency
  • Meeting attendance

Best Practices

Successful Clubs

Elements of thriving book clubs:

  • Clear purpose/theme
  • Regular cadence
  • Active moderation
  • Welcoming atmosphere
  • Diverse book selections

Avoiding Pitfalls

Common issues to prevent:

  • Dominating personalities
  • Spoilers
  • Off-topic discussions
  • Inactive hosts
  • Too many books too fast

Growing Your Club

Scale thoughtfully:

  • Start small, build community
  • Add members gradually
  • Split into multiple clubs if needed
  • Train additional moderators